Beginning October 31, 2025, guests of Universal Orlando Resort can enjoy Wicked: The Experience, a highly themed store outfitted with film props, photo ops, merchandise and more from Wicked: For Good, the much-anticipated sequel to the blockbuster phenomenon, Wicked. According to Universal Orlando Resort, this fresh take on all things Oz, Glinda and Elphaba will take guests beyond the Yellow Brick Road and into immersive spaces inspired by locales spotted on the Silver Screen like Shiz University and the Emerald City. Further, Wicked: The Experience will feature exclusive displays of costumes and props designed to instantly transport park-goers to the magical fictional world they know and love.
“Whether guests are ‘perfectly pink’ or ‘positively emerald,’ they will be able to shop exclusive new merch inspired by Wicked: For Good,” said Universal Orlando Resort. “This ozmopolitian new collection celebrates the Land of Oz and fan-favorite characters from the epic conclusion and features everything from home goods and plush to bag charms, accessories and apparel.”

But the fantastical happenings don’t stop there, park guests will also be able to enjoy a selection of “wicked good” themed treats throughout Universal Orlando Resort including the aptly named Yellow Road Shake which features dulce de leche ice cream and the Wizards Elixir Shake made from mint chocolate chip ice cream at Schwab’s Pharmacy ice cream shop and more.
Want all the whimsical details? Visit Universal Orlando Resort’s website to learn more about Wicked: The Experience. Click here to learn more about Universal Orlando Resort on VAX VacationAccess.
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