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If you haven’t already heard, June is Supplier Appreciation Month. The VAX team has already shared why we love our brands so much, and now we had to ask, is the feeling mutual? We sent out a survey in a supplier email, and the results speak for themselves — the appreciation goes both ways (and we couldn’t be happier). Here are a few reasons our partners love working with VAX.

VAX makes it easy to reach a broad audience

With a community of over 200,000 travel advisors, partnering with VAX VacationAccess is one of the easiest ways for suppliers to connect with their audience.

"VAX is a great partner and always ready to help with everything. The exposure with the agents is amazing, and you truly work with people that care. PAM is the best." - Hoteles Xcaret

VAX is a great platform to share news and promotions with advisors

As a central hub for so many travel advisors, it makes sense that VAX is an ideal platform for suppliers to share their latest news and promotions. And with so many ways to share — brand showcases, banners, home page wraps, advertorials, dedicated emails and more — getting your message out there has never been easier.

"Working with VAX – specifically Carey! - has been a game-changer for our hotel’s marketing efforts. They help us effectively reach travel advisors, and what truly set them apart has been their responsiveness and agility. Whether it is last-minute marketing support or strategic annual planning, the VAX team was always there — quick, helpful, and incredibly resourceful. They don’t just provide a service; they act as a true partner, and that makes all the difference." - Hilton Tulum Riviera Maya All Inclusive Resort

Working together is easy

This one makes us blush, but it’s true. Our partners can’t get enough of the folks on the VAX team. From our awesome support team to our marketers and writers, everyone at VAX is happy to assist suppliers every step of the way.

"I LOVE working with the team at VAX. They are always so helpful, quick to turnaround any requests and very kind!" - United Parks & Resorts

VAX has a big reputation

VAX works with the biggest names in leisure travel to provide advisors with the products and services that they need. Our reputation is one of the best in the biz and keeps advisors coming back making VAX a no-brainer platform for our suppliers and partners.

"At Celebrity Cruises, we truly value our partnership with VAX. We consistently hear from advisors how helpful and easy the platform is to use, making it a key tool in supporting their success.

The VAX team is a pleasure to work with. They’re collaborative, creative, and always focused on helping us bring our brand to life. We’re proud to be part of the VAX family!" - Celebrity Cruises

Marketing content helps advisors succeed

As expressed above, when travel advisors succeed, we all succeed. VAX is dedicated to helping advisors grow their business and fosters that growth through a variety of tools including The Compass, the editorial branch of VAX, and the Travel Inspo Tool Kit, our collection of ready-made social media content for travel advisors.

"VAX is a key partner in helping Norwegian Cruise Line remain one of the easiest cruise brands for travel advisors to work with. Through VAX, advisors get quick access to NCL’s More At Sea packaging, marketing materials and training — all in one streamlined platform. 

Importantly, VAX also helps spotlight NCL Connect — an intuitive co-branded tool that simplifies marketing and booking. By making NCL Connect more visible and accessible, VAX empowers advisors to sell smarter and faster, reinforcing NCL’s commitment to trade support and ease of doing business." - Norwegian Cruise Line

VAX makes it easy for advisors to keep learning

In addition to content resources, VAX makes it easy for suppliers to keep learning with year-round training sessions and webinars. Suppliers love how they can connect directly with advisors and educate them on their latest brand guidelines and happenings.

"VAX VacationAccess has been a fantastic asset for Tourism Australia's Aussie Specialist Program — helping us recruit new advisors eager to become Australia experts and boost sales and repeat bookings. Since April 2025, we’ve seen over 430 leads hit our website and a whopping 42% webinar participation rate!" - Tourism Australia


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