The American Society of Travel Advisors (ASTA) is now offering an educational course centered around accessible tourism. The new resource was developed with help from Accessible Travel Solutions, and will be offered as part of ASTA’s Verified Travel Advisor (VTA) elective program. According to ASTA, VTA expanded its educational offerings in hopes of equipping advisors with the tools they need to better serve their clients with disabilities, a group ASTA says is one of the fastest growing, yet most underrepresented in travel.
Advisors who participate in the new course will learn how to create inclusive itineraries, implement strategies that enhance their business operations and better understand their responsibilities when it comes to ensuring accessible experiences to meet customers’ mobility, sensory and cognitive needs.
“This course reflects ASTA’s commitment to ensuring travel advisors are prepared to serve every traveler with professionalism and confidence,” said Alvin Adriano, director of education at ASTA. “Accessible tourism is not a niche. It is a vital and growing segment of our industry. By providing practical, real-world training, we are empowering advisors to create truly inclusive travel experiences while expanding their own business opportunities.”
“Travel advisors want to serve every client well, but accessibility can feel complex without the right guidance,” said John Sage, CEO of Accessible Travel Solutions. “This course equips advisors with practical tools and clear frameworks so they can confidently support travelers with disabilities and create truly inclusive travel experiences.”
To learn more about ASTA’s accessible tourism course and the VTA program, advisors can visit the organization’s website.
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