Learning the complexities of traditional editing platforms is a big commitment — here’s how advisors can create professional-looking videos in no time.

Using AI could be a game changer when it comes to writing content, so here’s a guide on how to train it to sound more like you.

Industry professionals explain why video content matters, how to do it and what mistakes to avoid.

From Hootsuite’s 2026 trends report, these are four of the most relevant social media predictions advisors need to know about.

Artificial Intelligence (AI) is defined as an area of computer science that emphasizes the creation of intelligent machines that work and react like humans. So, will AI replace travel agents?

Here are some tips to help your content stand out.

Travel advisors can easily stay up to date on the latest content.

Aurora Expeditions recently partnered with Approach Guides to offer travel advisors shareable, co-brandable content.

Content marketing. Is that term new to you? If it is, that’s ok. If it isn’t, you’re already a step ahead, and you are on the forefront of the future of marketing.

Shrinking attention spans and short-form video is forcing travel marketers to rethink everything.